Brand blocks

The brand identity of Klosterneuburg was determined using data from approximately 1,800 surveys. It is now clear what makes Klosterneuburg Klosterneuburg.

Five building blocks explain Klosterneuburg's appeal

• The situation on the Danube and the floodplain landscape
• The city as a local recreation area with the Vienna Woods
• The wine-growing landscape and the Heurigen establishments
• The high quality of life and living
• The Klosterneuburg Monastery